Tag

Social Media Marketing

Why You Need a Social Media Calendar in 2022

Madison Flashenburg
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November 30, 2021

As 2021 comes to a close, you are surely thinking ahead for the year to come. Marketing strategy development has many components, but content has to be at the top of the list. Without it, how else will you communicate your offers? Once you’ve determined what your message is and how you are going to share it, it’s time to get to planning exactly when the content will be published. Here’s how a social media calendar can help you find success in the year to come.

5 Social Media Management Tools to Be Grateful For

Jaye Chestnut
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November 16, 2021

Thanksgiving is a time of year that you can use to bring the family together and showcase the ideals of the holiday in the hearts and minds of your consumers. However, planning your marketing posts shouldn't give you as much stress as cooking the turkey. Check out these five social media management tools you can use for your Thanksgiving post creations, posting, and boosting. Take the stress of performing on the day away.

Tips for Social Media Image Selection

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October 19, 2021

Images have always been one of the essential mediums for online marketing. Roughly 25% of the global population currently has an active Instagram account, which means around 3.8 billion people a day view images online. Facebook posts with images receive 2.3 times more engagement, and on average, Pinterest, a visual-focused platform, allows advertisers to reach over 169 million people. There is no question that static image content is still vital for growing your business online. Here are a few things to consider when planning out your business’s social media content strategy.

6 Back-to-School Marketing Strategies

Kimberly Portuondo
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August 24, 2021

According to statista.com, the 2020 average back-to-school spend per family amounted to approximately USD $800 – and it’s not getting any lower! Of course, 2020 back-to-school spending was less about paperback, and more geared toward at-home learning. This bumped up the expenditure needed for laptops, headphones, and the like.

Social Media Management 101

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August 12, 2021

It is more important than ever for your business to have a robust online presence, and social media is a great way to establish that. So what exactly can a social media manager help you do? Similar to any project, social media requires time, attention to detail, and, most importantly — management. On top of overseeing social platforms such as Instagram, Facebook, Twitter, LinkedIn, TikTok, etc., a social media manager creates, publishes, and analyzes content. This all helps you to engage with your online audience while building a strong sense of community online. Now that we understand the basics of a social media manager’s role, let’s explore why social media is essential for growing your business and success over time.

Sunny Moments with Our Clients

Kimberly Portuondo
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July 27, 2021

The past seven years have been noteworthy. We went from a small marketing business, to making a major difference for many companies. In this blog, we’d like to highlight some of our featured work and reviews from just some of our valued clients.

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