Social Media Marketing

At KP Kreative, we are big believers in using LinkedIn as part of our marketing strategy (just check out past blogs here and here). Having a Company Page on LinkedIn gives you an opportunity to engage in conversations that are important to your brand, grow your audience, and tap into your current employee base to spread your goals and mission.

As you probably already know, Facebook messenger is a great tool for businesses that can help facilitate growth. Facebook Messenger allows business owners to make stronger connections with customers by building relationships through conversation. According to a survey conducted by Facebook, 69% of users say that being able to message a business helps them feel more confident about the brand.

Facebook & Instagram are great platforms for interacting with potential clients or other industry professionals. Social media helps businesses connect, engage, and establish trust with current and prospective clients, increase brand awareness, boost website traffic and ultimately increase sales. That being said, here are four tips to best engage with your social media followers

Charlie Luck has taken the time to write a guest post specifically for our site. With three decades in sales and experiential marketing that led to his passion for digital marketing, he currently focuses on display and Instagram marketing. Charlie is constantly in search of the next ad or video idea that could go viral and the psychology behind it. Today, he shares his thoughts on LinkedIn marketing.

Facebook is now offering messenger bots to automate messages being sent from your Facebook page. While this may seem like a pretty straightforward thing to set up, there are a lot of factors to consider to make it seem like people are actually having a conversation with you and not a bot. So here are 3 tips to help you improve your messenger bot.

Instagram stories are become more and more popular. Instagram is having a huge boom, with the number of users doubling in the last few months, so now is the time to master this platform for your business. We're still experimenting with Instagram Stories and how the art of engaging our viewers with them. That said, I have personally seen the results of this tool, and it can be huge for your business. We're seeing more views on Stories than on standard Instagram posts, and a large number of link clicks from stories as opposed to the bio link. So, here are 3 Instagram story tips based on our experiments: