Halloween is right around the corner, and now is the perfect time to come up with some spooky Halloween social media posts that will capture your audience's attention. Check out these scary good Halloween marketing ideas to elevate your seasonal content.
Start a Spooky Countdown
Countdowns work well on Instagram, and it is one of the easiest ways to engage your users. Countdown the days to Halloween with a scary post. In addition, you can ask your followers different questions, such as how they will celebrate Halloween or some trendy costume ideas. If you're offering discounts or deals, you can remind your audience, so they don't miss out.
Post a different post every day with new ways to engage. Such as a poll for their favorite candy or a Halloween quiz. Be sure to include the countdown on each post so that your audience can anticipate it.
Use Ghoulish Images
Social media audiences respond much better to visual content such as images, GIFs, and videos than plain text or link previews. Creating Halloween social media posts can be done in several ways. Create easy and fun seasonal content with these ideas:
- Use Halloween puns
- Decide on a color or theme (scary, cute, kid-friendly, etc.)
- Post spooky images daily
- Enhance your product photos with fun illustrations
- Get your team to dress up and take pictures
Embrace The Spookiness!
Give your products a festive feel by featuring orange and black designs with cobwebs, bats, and pumpkins. We all love when our favorite products are redesigned with festive themes, especially at Halloween. Consider trying a limited-time or theme-based product as part of your Halloween marketing strategy. Customers love themed items, and they buy them to use at their parties or events.
Host a Frightening Event!
In the spooky month of October, there are many Halloween events and parties to attend. So don't miss out on the opportunity to organize a frightening online event and invite your followers to join it by sharing your event's date, time, and activities. You can offer your participants a 5% to 10% discount as an incentive to join. Marketers can benefit from hosting online events because they can promote their brands. As a result, you can attract more customers and make the business more festive during Halloween. Facebook groups are a great way to host events & invite your friends.
Don't Let Your Halloween Marketing Get Buried Alive!
We've given you four spooky, simple, and effective seasonal content ideas for your Halloween social media posts. We hope that you'll be able to implement at least one this year to boost engagement and sales! And don't forget about content repurposing when creating new content—there may be a way to add a new twist to an existing piece instead of starting from scratch. Finally, if the idea of Halloween marketing scares you, reach out to the KP Kreative team to schedule a free consultation with us!
Related Posts
6 Social Media Marketing Mistakes To Avoid
Getting started with social media marketing can be pretty overwhelming. There are a few things you can do to help make it easier; however, I've seen a lot of businesses making the same mistakes over and over so I wanted to focus on things to avoid as well. The first mistake is not being active on social media at all, but if you're reading this article I'm going to assume you're getting started or already have some sort of presence. No matter which social media platform you're using there are some universal things you need to stay away from:
How to Use Hashtags
On most social media sites the pound sign '#' turns any words that directly follow it into a searchable link. Hashtags allow you to group your content into topics based on keywords.
6 Things to Look for in a Social Media Manager
By now, it is clear how beneficial social media can be toward your marketing efforts. There are plenty of social media management tools out there to help make the job easier, but it can still be overwhelming to manage social media effectively. In addition to a strategy, you need to have to resources to properly execute your social media plan. This is why a social media manager, sometimes called a community manager, is vital to your business. Social media for marketing involves much more than simply posting content. You will most likely need more than one person to properly manage your social media presence. If you do want a role (or roles) like this it, is important to know what to look for in a social media manager. Here are a few things to keep in mind when looking for a social media manager: