No matter what size or industry you're in, it's important to optimize your website so that people can find you online.
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Since the Google medic update in August 2018, we’ve been aware of the importance of expertise, authority, and trustworthiness—E-A-T—for website search rankings. Recently, Google added another “E” to the equation. Relevant experience is now considered in the evaluation of the qualities of a good website. Does your website meet the criteria for E-E-A-T?
What to Expect from Search Engine Optimization
You know that search engine optimization (SEO) is important, and you’ve followed recommendations for SEO on your website. At this point, you may be wondering what happens next. Let’s look at some frequently asked questions about what to expect from SEO.
New Year. New Clients. New SEO Hacks.
It’s 2023. What?! I know—I can’t believe it either. Existential panic aside, the good news is that a new year means a new opportunity to win new clients for your business. And that might just mean trying out some fresh SEO strategies. So, without further ado or delay, here are three helpful SEO hacks that you can use to attract new customers to your business in 2023.