Digital Marketing

KP Kreative is celebrating its 8th year in business this month. So, to keep with the spirit of our lucky number 8, we wanted to spoil our customers with the 8 Ps of marketing. Implement these into your marketing strategy ASAP to embrace a fresh perspective for your next campaign.

Social media is more than just a place for cat videos and perpetual scrolling. Hundreds of thousands of businesses worldwide are using social media to put their names on the map by tapping into an audience of billions (yes, billions with a B). With over 2.6 billion monthly active users on Facebook – and another billion on Instagram – social is where it’s at if you want to raise some hype for your products or services. Here are three tips to get more sales using social media:

It’s important to show your respect for potential clients’ hard-earned money by slowly nurturing them over time, carrying them through a carefully curated funnel that builds TRUST and DESIRE over several weeks…or even months. With that in mind, here are some marketing tips for nurturing long-lasting client relationships:

The marketing arena never stays the same for long, especially in the digital marketing landscape. There’s always a new strategy at play, new feedback to implement, and more tweaks to be made to your latest video set to hit the socials. The result? You’re likely running around like a mad hatter, trying to keep everything in order and prevent your team from burning out or campaigns from falling apart.

User-generated content, or UGC, is any internet content that’s created by a person, not a brand. UGC is usually in the form of a review, testimonial, image, or video. For example, it could be a photo of you enjoying a delicious Thai meal that you upload to Instagram with the restaurant tagged. You’ve just provided the restaurant with some great UGC. If you’re neglecting UGC for your business, you’re missing out on a huge opportunity in your marketing strategy.

While the fundamentals of marketing always stay the same – striving to win customers' hearts and turn them into loyal referrers – the tools we use to achieve that goal change every year. Following the turbulent economic landscape of 2020, brands and marketers knew they had to up their game to keep up with the evolving marketing landscape. In 2021 our agency turned to the Google Suite to streamline some of our efforts, and we wanted to highlight our top three discoveries of 2021. Have you been using any of these marketing tools?