On our way home from the marina a couple of days ago, I was given instructions to fend off the stern and when I asked what stern meant I was told to move aft. (Stern and aft in simpler terms mean back of the boat). This struggle to understand boating terminology is a great example of why jargon is a huge NO-NO for your social media marketing.
Related Posts
How to Write Effective Content for Your Blog
Blogging is a great way to improve the SEO on your website; however, writing great content doesn't guarantee that people will read it. The actual writing of your blog content is only half of the formula for an effective blog.
8 Reasons Why Blogging is Essential for Your Business
Running a business is extremely difficult and time consuming. Most business owners understand the importance of having a great website, maintaining that website, and having an active social media presence to direct people to their website. However, a lot of business owners don't dedicate time to another extremely important piece to having a successful digital presence: SEO aka search engine optimization.