Social media is more than just a place for cat videos and perpetual scrolling. Hundreds of thousands of businesses worldwide are using social media to put their names on the map by tapping into an audience of billions (yes, billions with a B). With over 2.6 billion monthly active users on Facebook – and another billion on Instagram – social is where it’s at if you want to raise some hype for your products or services. Here are three tips to get more sales using social media:
Laser-Target Your Audience.
Most social media platforms, like Facebook, let you post ads that will only be shown to a specific demographic – whether that’s 18–24-year-old students or 40–50-year-old scientists. Once you’ve mapped out your audience, you can start thinking about what you should be saying to them.
Create a Content Calendar.
Sales happen when people trust your business, and if you want to build trust, you need to spend time nurturing it. Create a content calendar that subtly promotes and builds up hype around something you want to sell. By the end of the month, people will be starving to make their payment and take a bite.
Utilize Video.
Studies show that social media users remember 95% more of a message when watching a video than reading a piece of text. Therefore, consider pre-recording or filming live videos at least 1-2 times a week to keep current and potential customers engaged and excited about being a part of your brand.
While engaging audiences in today’s world isn’t easy, it isn’t impossible either. Unfortunately, the above three methods are barely even scratching the surface of selling more online, so if you need an extra pair of hands (or four), then contact KP Kreative today. We look forward to helping you make 2022 your business’s most lucrative year yet.
Related Posts
Using Facebook Ads to Your Advantage
Ah! I've broken my own cardinal rule of blogging regularly and been on a two week hiatus. I won't make excuses for it, but I will make sure that this blog post kicks ass to make up for my radio silence. In my last blog post, I talked about how to improve your Facebook results. I briefly touched on the importance of boosting (advertising) your Facebook posts, but I wanted to get into more detail since this is a question I am asked often.
.jpeg)
How a Marketing Plan Will Benefit Your Business
To be successful in marketing you must start with a plan. For example, social media is part of your marketing efforts and would require a strategy that would be included in your overall marketing plan. We all know plans cannot be perfect. How could you possibly account for everything that is going happen in the next 12 months? If you don't plan, you're doomed, and an inaccurate plan is much better than no plan.
What's in your Marketing toolkit?
Managing your digital marketing efforts can be a bit difficult at times, especially when it comes to social media. There are so many outlets and it's hard to keep track of what your posting to which one. Organization is key to stay on top of your social media marketing.