Social media is more than just a place for cat videos and perpetual scrolling. Hundreds of thousands of businesses worldwide are using social media to put their names on the map by tapping into an audience of billions (yes, billions with a B). With over 2.6 billion monthly active users on Facebook – and another billion on Instagram – social is where it’s at if you want to raise some hype for your products or services. Here are three tips to get more sales using social media:
Laser-Target Your Audience.
Most social media platforms, like Facebook, let you post ads that will only be shown to a specific demographic – whether that’s 18–24-year-old students or 40–50-year-old scientists. Once you’ve mapped out your audience, you can start thinking about what you should be saying to them.
Create a Content Calendar.
Sales happen when people trust your business, and if you want to build trust, you need to spend time nurturing it. Create a content calendar that subtly promotes and builds up hype around something you want to sell. By the end of the month, people will be starving to make their payment and take a bite.
Utilize Video.
Studies show that social media users remember 95% more of a message when watching a video than reading a piece of text. Therefore, consider pre-recording or filming live videos at least 1-2 times a week to keep current and potential customers engaged and excited about being a part of your brand.
While engaging audiences in today’s world isn’t easy, it isn’t impossible either. Unfortunately, the above three methods are barely even scratching the surface of selling more online, so if you need an extra pair of hands (or four), then contact KP Kreative today. We look forward to helping you make 2022 your business’s most lucrative year yet.
Related Posts
Why You Shouldn't Only Rely on Social Media
With the recent Facebook & Instagram outage that happened last week, I want to remind you why it’s important to diversify the way you interact and communicate with your customers!
Time Saving Marketing Tools
Content marketing is an ideal way to connect with your customers and build brand awareness. It lets you tell your story and build tremendous buzz around your services and products. Luckily, there are lots of great, time-saving tools out there that can dramatically increase the impact of your content marketing efforts.
Revamping Your Business in 2019
Defining your business goals is extremely important for the new year. It’s important to have a clear idea of what you want your business to achieve, and you should make sure you are on track. Tasks like sprucing up your website and updating your social media are all important to helping you get there. We’re sharing a few tips on how to make your business and brand stand out this year.