Social media is more than just a place for cat videos and perpetual scrolling. Hundreds of thousands of businesses worldwide are using social media to put their names on the map by tapping into an audience of billions (yes, billions with a B). With over 2.6 billion monthly active users on Facebook – and another billion on Instagram – social is where it’s at if you want to raise some hype for your products or services. Here are three tips to get more sales using social media:
Laser-Target Your Audience.
Most social media platforms, like Facebook, let you post ads that will only be shown to a specific demographic – whether that’s 18–24-year-old students or 40–50-year-old scientists. Once you’ve mapped out your audience, you can start thinking about what you should be saying to them.
Create a Content Calendar.
Sales happen when people trust your business, and if you want to build trust, you need to spend time nurturing it. Create a content calendar that subtly promotes and builds up hype around something you want to sell. By the end of the month, people will be starving to make their payment and take a bite.
Utilize Video.
Studies show that social media users remember 95% more of a message when watching a video than reading a piece of text. Therefore, consider pre-recording or filming live videos at least 1-2 times a week to keep current and potential customers engaged and excited about being a part of your brand.
While engaging audiences in today’s world isn’t easy, it isn’t impossible either. Unfortunately, the above three methods are barely even scratching the surface of selling more online, so if you need an extra pair of hands (or four), then contact KP Kreative today. We look forward to helping you make 2022 your business’s most lucrative year yet.
Related Posts
Cleaning Up Your Digital Presence
Your business’s digital presence is vital to attracting and converting new leads. If you’re a new business it can be relatively simple to create a quality digital presence. However, if you’ve been around for a while, chances are you need to clean up your digital presence.
What Do Your Clients Love About Your Brand?
As Valentine’s Day approaches, love is in the air! And one of the most rewarding things about running your own business is when clients and customers fall in love with your brand. Take a moment to think about what your clients love most about your products and services.
Some of Our Favorite Projects of 2019
Over the years we have helped a lot of businesses improve their digital presence. Some projects stand out to us due to their originality. Here’s a look back at some of our favorite projects from 2019.