Halloween has become a staple celebration for many across the country, with October 31st almost eclipsing the popularity of Christmas and Thanksgiving. Take your marketing game to a devilishly good level with these 7 Halloween business marketing ideas.
1. Show your ghostly side
Give your website and/or social media profiles a Halloween style makeover complete with cobwebs, ghouls, and plenty of pumpkins! For instance, consider how you can put your logo in a costume for the month.
2. Cook up a few Halloween-themed graphics
Bring out your company’s spooky side with a few custom graphics to get into the holiday spirit.
3. Send Halloween-themed e-mails
A selection of spirited emails will help to drive brand awareness with potential customers.
4. Have a Halloween costume photo contest
Show off the costume you will be wearing this year to show your company’s personality, and ask your followers to do the same. Offer a prize to incentivize more people to engage with your profile.
5. Offer Halloween themed specials
Special offers are a great way of gaining customer attention. Halloween spending by customers sometimes reaches close to 10 billion dollars, so get your piece of the pumpkin pie.
6. Provide Halloween themed giveaways
In addition to contests and special offers, full-blown freebies are a wonderful way of peaking interest in your brand.
7. Time your Halloween-themed digital posts
Make the most out of this Spooktacular season by planning your content publishing dates at peak times. Think about when people might be on break or just getting off work, so you can reach them during the moments when they would be most receptive to your posts.
Halloween marketing campaigns often drive renewed attention to brands. This October, utilize the spooky season and sink your fangs into a humerus marketing campaign.
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Halloween is one of my favorite holidays. The ghosts, the goblins, the candy -- what’s not to love? So even though All Hallow’s Eve will be different this year, I can’t help but feel excited. With Halloween just weeks away, there’s no need to wait until October 31st to make the most of spooky season. Check out a few tips to get started with your Halloween marketing.