Fall is an exciting time of year. Not only is the weather a perfect mix between cool and warm, but you can create awesome fall and Halloween themed giveaways for your customers. With a fool-proof marketing strategy and tools in place, a fall-themed giveaway can help your company achieve its marketing goals.
Here are some tips for creating and marketing great, themed giveaways for your business this Halloween and Fall:
1. Set Detailed Goals
Before you can even think about marketing a giveaway to an audience, you need to think about the objective of running the giveaway in the first place. Do you need to boost your brand awareness, make sales, or grow your email list?
2. Determine a Realistic Deadline
Your audience will need a clearly defined start and end date for the giveaway. This creates a sense of urgency for your audience and increases the chance of people taking advantage.
3. Stick to the Rules
If you’re going to market your giveaway on social media, make sure you adhere to their rules and terms. Remember to word your campaign just right to avoid your ad or post from being disapproved.
4. Take Advantage of Halloween
Halloween is a fun time for children and adults alike. What’s more, thinking of ways to purchase themed merchandise can be really frustrating for consumers, so you can leverage that and make the whole process a lot easier for them! They’ll thank you for it.
5. Create Prizes to Match
Naturally, as much as you’re marketing Halloween, you also want to market your brand. So, make sure your items match the theme and vice versa. It’s no use giving away something if it doesn’t match your brand!
How are you planning on creating the best fall-themed giveaways this year? Let us know in the comments section below!
Related Posts
Have the Leaves Changed for Your Marketing Yet?
Each season offers distinctive holidays, events, and activities, which means different behavior and preferences for your customers. Marketers need to pay close attention to this behavior in order to realize what strategies to focus on for which season. Here are some of our tips to help you change your marketing strategy along with the seasons.
Preparing for Holiday Marketing
Last-minute preparation for the holiday season is what keeps many e-commerce marketers up at night. With the holiday season right around the corner, it is essential to plan ahead in order to successfully capture increased traffic during the holiday season. To start, you need to formulate a strategy that is oriented toward results. If you haven’t already begun planning, I suggest you start now. Here’s my advice to prepare your holiday marketing strategy.
Content Batching: How to Save Time This Holiday Season
With the holiday’s right around the corner, it’s important to plan ahead so you don’t get caught up between family celebrations, parties, and all of the seasonal events. Content batching can help save you time and avoid stress over what you’re going to post!