Fall is an exciting time of year. Not only is the weather a perfect mix between cool and warm, but you can create awesome fall and Halloween themed giveaways for your customers. With a fool-proof marketing strategy and tools in place, a fall-themed giveaway can help your company achieve its marketing goals.
Here are some tips for creating and marketing great, themed giveaways for your business this Halloween and Fall:
1. Set Detailed Goals
Before you can even think about marketing a giveaway to an audience, you need to think about the objective of running the giveaway in the first place. Do you need to boost your brand awareness, make sales, or grow your email list?
2. Determine a Realistic Deadline
Your audience will need a clearly defined start and end date for the giveaway. This creates a sense of urgency for your audience and increases the chance of people taking advantage.
3. Stick to the Rules
If you’re going to market your giveaway on social media, make sure you adhere to their rules and terms. Remember to word your campaign just right to avoid your ad or post from being disapproved.
4. Take Advantage of Halloween
Halloween is a fun time for children and adults alike. What’s more, thinking of ways to purchase themed merchandise can be really frustrating for consumers, so you can leverage that and make the whole process a lot easier for them! They’ll thank you for it.
5. Create Prizes to Match
Naturally, as much as you’re marketing Halloween, you also want to market your brand. So, make sure your items match the theme and vice versa. It’s no use giving away something if it doesn’t match your brand!
How are you planning on creating the best fall-themed giveaways this year? Let us know in the comments section below!
Related Posts
Fall Marketing Tips
The first day of fall is right around the corner and whether your business is located somewhere the leaves change or not, it’s important to incorporate a fall marketing strategy. Fall is often viewed as a new beginning. With summer coming to a close and school starting back up, it’s a fresh start for business owners, teachers, families, etc. So, how can you use this season to your advantage?
Are You Laboring Over Labor Day Posts?
For many businesses, engaging with social media can be stressful and even scary. It’s stepping into the unknown — they want to connect with potential customers but aren’t quite sure of what to say or the best way to say it. Sound familiar?As summer starts to come to a close, being comfortable with social media and seasonal marketing is more important than ever. Before you know it the holidays will be here, but it’s not too late to create a holiday content strategy. With Labor Day just around the corner, now is a great time to begin experimenting with relevant content campaigns for the holidays. Here are a few suggestions for running a Labor Day campaign.
Tips for Your Back to School Strategy
The back-to-school season spans an eight-week period from early July to late August. However, given the uncertainty going into the 2020-2021 school year, it’s worth reviewing your current strategy to ensure it still makes sense. Here are our tips to refocus your back to school strategy: