Are Your Keywords Aligned with Your Audience Strategy?

How are your website pages ranking? If you wish they were better than they are, read on to learn our 6 top SEO tips to improve your organic search rankings. These SEO elements are easy to implement and can make a huge difference in your SERP positions.

If you’ve read articles about keyword research for search engine optimization (SEO), you’ve probably run across the phrase “long-tail keywords.” Let’s take a look at what long-tail keywords are and how you can use them to your advantage.

Search Engine Optimization, or SEO, is defined by moz.com as, “…a set of practices designed to improve the appearance and positioning of web pages in organic search results.” In other words, it’s the process of improving where your website shows up on search engine results pages (SERPs).