Over the past 10 years, Page One Digital has helped chiropractors boost their presence online and reach new customers through our expert services and solutions. We’re particularly proud of the results we’ve created through web design—with modern, responsive websites, we’ve helped our chiropractic clients increase traffic and improve user experiences. These 4 case studies show how we build chiropractic websites that drive results and why we’re a company you can trust with your brand.
4 Chiropractic Web Design Case Studies
Williamsburg Chiropractic
Williamsburg Chiropractic is a longtime client that serves patients in the competitive market of Brooklyn, NY, and is among our most impressive case studies and success stories. In April 2024, we launched a brand-new website with a revamped homepage, freshened sitemap, and greater emphasis on mobile-friendly visual elements. We worked with our friend Dr. Jared Hoffman to ensure that the finished product would reflect the needs of his practice.
Since going live earlier this year, the new Williamsburg Chiropractic website has seen a substantial increase in key metrics. During the summer, clicks to the website increased by 20%, click-through rates increased by a whopping 50%, and average search engine results page (SERP) positioning improved by 28% year-over-year. In that same span, the number of new visitors to the website increased by 200%.
“Kimberly is great at what she does,” says Dr. Hoffman. “She makes me feel like I am her favorite client, and her attention to detail has really helped to make my business stand out.”
Livingston County Chiropractic Center
Livingston County Chiropractic Center is another longtime client who came to us looking for an upgrade to their website. Our process included a comprehensive overhaul of branding elements, including new image templates and color schemes, all unified across web, social, and ad channels.
Our objective with the LCC website build was to provide a more intuitive user experience, achieved in part by simplifying the sitemap and eliminating redundant and outdated pages. Doing so would help LCC drive greater conversions by helping guide users down the funnel more easily.
The new LCC website went live in the spring, carrying a 25% improved score according to Hubspot’s Website Grader thanks to perfect optimization for mobile. What’s more, PageSpeed Insights shows significant improvements in the website’s overall performance, accessibility, best practices, and SEO. This has added up to a 2% increase in new visitors to the website so far.
Shields Chiropractic
In early 2023, Page One Digital took on a rebuild of an SEO & Social Media client's website, Shields Chiropractic. The goal was to create a new website that was better optimized, offered improved UI/UX, and would drive more traffic over time. Our process involved migrating Shields onto a new, more responsive platform that would be more functional while revamping visuals and copy across the sitemap.
Since Shields’ new website went live, web traffic has increased by more than 20% month-over-month. Of that increase, about 44% comes from new visitors, which means that the website is getting in front of more potential customers. What’s more, 77% of Shields Chiropractic’s traffic is organically driven—prior to upgrading to a new website, only 15% of website visitors arrived organically.
Wills Chiropractic
Wills Chiropractic is one of our most diverse clients with its wide array of services and products. It also has the unique challenge of operating in the small town of Rochelle, which is home to under 10,000 people. By providing a new, responsive website, our goal was to help Wills Chiropractic capture more customers locally and in surrounding Ogle County.
And six months on, that’s just what the new website has achieved. Since the new Wills Chiropractic website launched in March, the number of website visitors has increased by 55%.
Let Page One Digital Build Your New Chiropractic Website
If you’re looking at companies to help build a new website for your chiropractic practice, turn to Page One Digital. As these and other case studies demonstrate, our team of experts knows how to get results. Contact us today and let us know how we can help you.
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